Blogging Tip: Picking a Niche in Narrative

Bob: What should I blog about?  I want to make money off of my advice.

Fred: I don’t know, but what do you like?

Bob: I like playing golf.

Fred: Are you any good?

Bob: No.  I just started about 3 months ago.  My handicap is 38.

Fred: You shouldn’t blog about golf advice. Are you good at anything?

Bob: I’m a wizard at Excel.

Fred: Do you like it?

Bob: Kind of, but only when I have a challenging problem.

Fred: Why not do a blog about challenging excel problems?  You could also start a blog – more like a journal of learning to golf better.  I suspect the Excel blog will attract more people.

Bob: Two different blogs?

Fred: Yeah, I think that’s a great idea.  The point is: don’t do what you love, do what you like and are knowledgable about.  People out there are looking for GOOD information, so make sure you give it to them.

Bob: How do I make money off of it?

Fred: Wait until a few hundred people actually care about you and then come see me.

Bob: How will I know they care?

Fred: You’ll know.

Scheduling Posts in WordPress 2.9.x

The easiest way to release content on your blog is to write it all at once and slow release it over time.  This also works really well when you’re on vacation or otherwise indisposed.

  1. Write your post like you normally would, but hitting the “New Post” button in the top right corner of your dashboard.
  2. Look on the right side of your post window and you should see some publish options.  Click “Edit” where it says Publish immediately.
  3. The window should expand and look something like the image to the right.
  4. Set your date and hit “OK” and it will release in the future.

If you use this on all of your posts, you can dedicate specific large amounts of time to setting up your posts for the week or month.  This way you can have periods of inactivity on your blog and still be releasing content.